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Identity Theft Resource Center and Futurion unveil a new tool Breach Clarity for consumers impacted by data breaches 

LAS VEGAS, Mar 24, 2019 ­­– Today, the Identity Theft Resource Center® (ITRC), a national non-profit organization established to support victims of identity crime, and Futurion announced during the KNOW 2019 conference the launch of a new tool to empower victims of data breaches in decoding what breach notification means to them and how they can minimize the risk of identity theft and fraud. The ITRC, along with the tool’s creator Jim Van Dyke, announced Breach ClarityTM. Breach Clarity is the secret decoder that will allow consumers to decipher data breach risks, prioritize the right minimization actions and access ITRC advisors for additional help. Breach Clarity is a no-cost, online tool for consumers, meant to crack the often muddled and incomplete information that follows breach notification.

Consumers can utilize the tool at www.idtheftcenter.org/BreachClarity and begin decoding the effect of any data breach on their identity safety. Breach Clarity uses a proprietary algorithm to give a data breach a risk score based on unique variables, like amount and type of information exposed. The higher the risk score for a specific breach, the more negative consequences that breach can potentially have for an individual. Breach Clarity also unlocks the top potential harms and recommended action steps for a victim of each breach, eliminating confusion in a time-is-of-the-essence period for victims. Finally, the tool provides resources for consumers like risk minimization plans from ITRC for data breach and next steps toward remediation.

The most frequently asked question ITRC receives when assisting victims of data breach is, “But what does this actually mean to me?” The national non-profit strives to better assist and educate victims in determining if they should be worried and how the breach can affect them. Breach Clarity gives consumers the power to decode the harms of a data breach. After receiving a notification letter or getting information from a credible third-party like media sources, websites that provide security

information and other sources, a victim can enter the name of the breach they were affected by to decode what that breach means to his or her safety.

“Victims deserve answers, not vague language that covers up the true meaning of data breaches,” says president and CEO of ITRC Eva Velasquez. “We are thankful to have partners, like Jim Van Dyke, who are working to change the industry and bring clarity to victims. Breach Clarity is the first step toward empowering data breach victims and changing the scope of the industry.”

The Breach Clarity algorithm runs on the backbone of ITRC’s proprietary database of publicly available and notified breaches. Since data breaches – and fraud methods around them – often change quickly, Breach Clarity is a dynamic, evolving tool that updates as new information becomes available regarding breaches and fraud mechanisms.

“I’m delighted to work with the ITRC because we share a passion for protecting consumers,” says Jim Van Dyke, inventor of Breach Clarity. “In contrast with some who blame victims as being ‘apathetic’ or even ‘dumb’ when it comes to security, Breach Clarity is designed to empower every identity holder with the facts and help they need to minimize the risk of a data compromise leading to identity theft.”

Shortly following the launch of Breach Clarity, ITRC and Van Dyke will jointly offer webinars on how to use the tool and address questions from the public. Sign up for the first webinar about Breach Clarity at idtheft.center/BreachClarity. For financial institutions and employers, a premium version of Breach Clarity will be created to provide advanced capabilities such as an expanded list of risks and action steps for the consumer, integrated results from multiple breaches and methods for integrating to digital finance systems that further empower the consumer after a breach.

Attendees of the KNOW 2019 conference can join Eva Velasquez, president and CEO of ITRC (booth #121), Jim Van Dyke, founder of Futurion and creator of Breach Clarity, and James Ruotolo, director of product management and product marketing for the Fraud and Security Intelligence division at SAS, for a covert event Monday March 25th, 7-9pm. Register here or visit ITRC’s booth (#121) for more information, space is limited as this is a first come, first serve event. Thanks to SAS for their support of ITRC and underwriting the KNOW 2019 networking event.

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About the Identity Theft Resource Center®

Founded in 1999, the Identity Theft Resource Center® (ITRC) is a nationally recognized non-profit organization established to support victims of identity theft in resolving their cases, and to broaden public education and awareness in the understanding of identity theft, data breaches, cybersecurity, scams/fraud, and privacy issues. Through public and private support, ITRC provides no-cost victim assistance and consumer education through its call center, website, social media channels, live chat feature and ID Theft Help app. For more information, visit: http://www.idtheftcenter.org

About Futurion and Breach ClarityTM

Futurion is a research-based consultancy focused on consumer identity, digital commerce and financial services. Futurion’s CEO Jim Van Dyke formerly founded and led Javelin Strategy & Research and has also held various product management and board positions. Breach Clarity was created based on research of consumer identity crime victims and interviews with experts on the front line of fraud prevention at financial institutions, government agencies, payments networks and more. Breach Clarity’s basic outputs are free to all consumers at www.BreachClarity.com, with an upcoming premium version being designed for consumers who log into their secure personal account at licensing financial institutions and employers.

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Identity Theft Resource Center
Charity Lacey
VP of Communications
O: 858-634-6390
C: 619-368-4373
clacey@idtheftcenter.org

SAN DIEGO – Jan 14, 2019 – The Identity Theft Resource Center® (ITRC), a national non-profit organization established to support victims of identity crime, is available to assist victims during the Federal Government shutdown. Heading into its fourth week of federal agency closures, consumers continue to experience long-term consequences due to the aftermath of the lack of availability of integral government services. The ITRC, a trusted non-profit partner of the Federal Trade Commission and the Internal Revenue Service, can provide those that need immediate assistance help through their toll-free call center (888-400-5530) if they suspect they have fallen prey to identity theft or a scam.

The FTC announced that filing reports of fraud, scam and identity theft is suspended at this time – with not just the filing unavailable but necessary forms and informational resources are also offline. Always available to help consumers but especially during the current shutdown crisis, the ITRC provides valuable plans for victims to begin the remediation of an identity theft or fraud case as well as the necessary steps to take during the government shutdown to be prepared to provide the necessary agencies documents when they reopen. Advisors can also provide alternative remediation plans, where available, based on case specifics and the jurisdiction of the victim.

“The core of our mission is helping victims of identity crime and we know that given the Federal Government shutdown, our free services are needed now more than ever,” said Eva Velasquez, president and CEO of Identity Theft Resource Center. “Victims can use any of the available channels of communication for assistance not only during this time of uncertainty, but year round.”

Knowledgeable ITRC advisors can assist victims with any questions they have about identity crime, as well as help them appropriately plan for reporting an identity theft case, filing a scam or fraud complaint, setting victims up for success as soon as the relevant agencies reopen (FTC, IRS, Social Security Administration). Assistance includes one-on-one live help, forms and other resources, along with a detailed remediation plan for each victim’s unique case.

“In my role as ITRC’s chairman of the board, I have been able to experience the collaborative relationship between the FTC and ITRC,” said Matt Cullina, chairman of the board of the ITRC and CEO of CyberScout. “Both of these organizations have a mutual mission to provide victims access to resolve their identity theft cases, but work together to support each other. During this challenging time for both victims and the federal agencies impacted, it’s good to know that the ITRC is available to provide support in the wake of the shutdown.”

The ITRC provides identity theft victims with United States identity credentials assistance free of charge. An advisor will work with a victim to provide best-in-class assistance in compiling the necessary resources and documents, as well as offer step-by-step instructions on how best to remediate a case. Consumers can also receive information and assistance by visiting the Identity Theft Resource Center’s website at https://www.idtheftcenter.org/ and utilizing the “Live Chat” feature. The site also contains the necessary forms and fact sheets regarding identity theft. The free app from the ITRC, ID Theft Help, is available to manage your cases progress, get pertinent resources, contact a call center advisor and access information on how to protect your identity – for those that prefer a self-directed mobile application.

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About the Identity Theft Resource Center

Founded in 1999, the Identity Theft Resource Center® (ITRC) is a nationally recognized non-profit organization established to support victims of identity theft in resolving their cases, and to broaden public education and awareness in the understanding of identity theft, data breaches, cybersecurity, scams/fraud, and privacy issues. Through public and private support, the ITRC provides no-cost victim assistance and consumer education through its call center, website, social media channels, live chat feature and ID Theft Help. For more information, visit: http://www.idtheftcenter.org

Contact: Charity Lacey, VP of Communications

CLacey@idtheftcenter.org

o: 858-634-6390

c: 619-368-4373

Ah, another year has passed and we’re ready to jump into the future of 2019. First, let’s take a look back at our predictions from 2018 that came true. We discussed the potential of AI to stop hacking, scammer’s new techniques to take advantage of social media users and transparency in IoT devices.  Of course with the emergence of technology and cybercriminals evolving their techniques, unanticipated challenges have arisen.

2019’s focus will be on data: Data breaches, data abuses, data privacy.  Even though ITRC is first and foremost a victim service and consumer education organization, we know that the thieves need our data in order to perpetrate their fraud and identity theft.

Data breaches: Consumers will gain more clarity (about how a specific breach actually effects them.  Breached entities will be pushed to be more transparent and less vague about the specifics of the type of data that has been breached.  Vague terms such as “and other data” or “client records”, that appear on data breach notification letter currently will no longer be tolerated by breach victims. Thieves are always looking to get their hands on our data and with a little technique called “credential cracking,” we think we’re going to be seeing more security notifications, not just breach notifications in 2019. Here’s what’s going on: following a large-scale data breach, and in order to gain access to your online accounts, a hacker simply uses a large database of usernames and allows the computer to “guess” the passwords for each account they are attempting to log into. We’re beginning to see companies send security notifications to their customers that their username/email credentials are being used – possibly by an unauthorized user – to login to their platform even if there is no account (i.e. Warby Parker & Dunkin Donuts).

Data Abuses: The public will gain more insights into data abuses, not just breaches.  More incidents, like the Facebook/Cambridge Analytica event will come to light.  As we as consumers demand more transparency, and as regulators probe deeper, the ongoing act of using our data for other than the purpose for which we have given consent will come out of the shadows.  Consumers will also start paying more attention to the notifications they receive from businesses that say their information was shared with third parties and what that means for them.

Data Privacy:  Consumer empowerment around privacy and data privacy is top of mind in a way that it has never been before.  Other states will follow California’s lead and pass their own data privacy legislation in the hopes of empowering consumers and keeping industry in check. Especially seeing as California, Florida, Texas, New York and Pennsylvania (in that order) had the highest numbers of cybercrime reports last year.  This will likely not provide the much needed long term solution, or the necessary cultural shift.  Just look at the condition of the state by state data breach notification laws, and the years-long discussion (that’s at a stalemate by the way) of a more universal regulation and process.  Will we start that cycle over again here?  Probably. Until the public has a concrete understanding of the complex relationship between data creators (consumers), data owners (the platform on which the data was created, generally) and data users (every industry currently operating in the US) these statewide measures will fall short of making any real headway into actually giving us more control over our data or more privacy.

Even though it has been discussed for over 13 years, there is a good chance that 2019 will be the year that a federal data breach notification law will become a reality.  Of course, predictions are just an educated guess based on previous events and information. Industry, policymakers and the public alike will have to wait and see how 2019 will be impacted by identity theft, cybercrime, hacking and data breaches. One thing we can be sure of though is that the ITRC will be here, working to fight back against the latest techniques to commit identity theft and scams.

Contact the Identity Theft Resource Center for toll-free, no-cost assistance at (888) 400-5530. For on-the-go assistance, check out the free ID Theft Help App from ITRC.


Read next: The 2018 Impact of Data Breaches and Cybercrime